BAUER FitLab at Willies, Coventry - WILLIES.CO.UK - ICE - INLINE - FIGURE

BAUER FitLab at Willies, Coventry

Welcome to the most advanced skate fitting experience in hockey. Designed with a focus on performance, BAUER FitLab utilizes state-of-the-art scanning technology to identify the unique qualities of your feet, providing tailored recommendations to enhance your stride. With this premium, hands-on experience, you can build your perfect skate from the ice up and take your skating to the next level.

*This exclusive experience is available only at authorized BAUER FitLab Stores. Willies are very proud to be 1 of only 3 BAUER FitLab stores in the UK.


Five Ways to Build Your Performance

Finding the right skate that fits is only half the equation. The BAUER FitLab also offers additional performance-enhancing products across five categories, meticulously curated to help you get the most out of your skates.

Check out this video to see the innovative technology from Bauer:


1. Skate Socks

Skate socks are more than just a buffer between your foot and skate. Each pair of our socks is designed to provide benefits ranging from comfort and support to protection and warmth, ensuring you have the best possible experience on the ice.

2. Skate Orthotics

Proper foot support is crucial for both comfort and performance. Our three distinct orthotic options are designed to address issues like over-pronation, high arches, and forefoot pressure, providing the support you need to perform at your best.

3. Holder & Steel

What's happening below the boot is just as important as what's happening inside it. With two holder and two steel options, you have the ability to fine-tune your skates for peak on-ice performance, ensuring every stride counts.

4. Profiling & Sharpening

Sharp blades are essential for sharp performance on the ice. Whether you need more bite or glide, the right hollow can have an immediate impact on your game. Enhance your performance further by adding a PROSHARP BAUER performance profile to your steel, giving you a tangible boost you can feel in every stride.

5. Custom Skates

Nothing performs like custom MyBAUER skates. Transform your BAUER FitLab scan into a pair of one-of-a-kind skates built specifically for your feet. With hundreds of color, material, and personalization options, it's easy to create a skate that is uniquely yours.

Experience the future of skate fitting with BAUER FitLab and take your performance to new heights in our Coventry Store with our expertly trained staff.


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