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Since 1949, Sher-Wood has been supporting players and goalies with high-quality kit, helping the game evolve into the fast-paced, modern game it is today. But Sher-Wood’s innovation never stopped! They now offer gear for every playstyle, helping you to dominate on the ice, no matter how you like to play.
At Willies, we offer special deals on ice hockey gear that every player needs in their kit bag on the regular, so stay informed about upcoming offers and learn about new inventory arrivals ahead of the curve by subscribing to our newsletter and connecting with us on Instagram, Twitter and Facebook.
We also love to talk about everything hockey on social media — let us know your take on hockey news, equipment or anything else in the sport! The Willies staff are crazy passionate about hockey, and most of us are amateur players ourselves. We understand how important your gear is to your game, and we do everything possible to give you the best prices from top-quality manufacturers in the business.
In short, yes! With a history almost as long as other brands like Bauer, Sher-Wood has a renowned legacy in wooden sticks. But they don’t just coast on their rich history! Sher-Wood began producing composite sticks for players and goalies that combine their longstanding craftsmanship with modern innovation.
Sher-Wood expanded its lineup to include protective gear, meaning you’re not only equipped with a top-tier twig, but you’ve also got all the protective essentials needed for the game.